Our Story
Inspired from sports, OKTHRO (pronounced Okt-Ro, the h is silent) is an Australian-owned and operated lifestyle brand where the street meets the surf.
Everyone has an origin story, this is ours....
I LOVE this hoodie, the ecru is a really beautiful colour. The material inside and out is so soft.
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Our Origin Hoodie
Not all hoodies are created equal!
We wanted a hoodie that was the softest and most comfortable version of this classic. We wanted to get it perfect. We think it is. Wear it and bring out the legend in you.
Our Story
History of the hoodie
Few style evolutions have been as remarkable as that of the hooded sweatshirt. From its origins in Medieval Europe to its powerful presence in today’s fashion world, the hoodie has become both a style icon and a statement piece. Looking back at the history of the hoodie – with its roots in sport and fashion – makes it easy to understand why this has long been an essential item for many a runner’s wardrobe.
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